'tis the season to make money
The 2017 Holiday Marketing Guide for Ecommerce Businesses is here to help you prepare for a profitable holiday season. Through close examination of consumer behaviors and expectations from the 2016 season, this guide prepares you for every step of the buyer's journey.
What can you expect at each step?
- Discover: We'll show you the buyers who are looking online and the sources they're turning to.
- Research: Shoppers start researching potential purchases earlier than you think. When does the peak happen?
- Purchase: 9 out of 10 holiday shoppers said retailers successfully convinced them to make a purchase they may have been hesitant about. What did these businesses get correctly?
- And more!